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Category: Business

Propaganda comes to restaurant menus

Propaganda comes to restaurant menus

A little more information on restaurant menus could encourage people to choose meals with a lower climate footprint, according to a new study, which found that adding climate impact labels to foods was an effective strategy to reduce red meat consumption. Source: Beef burger or fish sandwich? Climate labels on menus can encourage people to eat less red meat, study shows | CNN To be fair, all restaurant menus are designed to encourage your purchase of higher profit items. They use…

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Facebook and IG could have to shut down European operations

Facebook and IG could have to shut down European operations

Meta (parent of FB and IG) lost one quarter of its market value last week. This occurred because of significant risks to FB’s core business model – which is surveillance of users to build dossiers used for advertising and marketing purposes. FB no longer has control over the collection of data – as Apple, Google/Android have restricted data collection via apps, and as Europe’s data privacy regulations restrict data. This has long term strategic implications for Meta’s business model. The company noted this in its financial report, hinting that at worst case, it might have to shut FB and IG in Europe.

FB content that caused emotional responses ranked higher in The Algorithm

FB content that caused emotional responses ranked higher in The Algorithm

Years ago I suggested that FB was designed to create a “culture of perpetual outrage”. People who are emotionally engaged are more susceptible to advertising messages – plus, they are likely to stay connected to FB for more minutes. Internal documents reveal that FB not only knew this but gave emotional content posts higher leverage in The Algorithm that decides what you see online.

Simple Facebook experiment demonstrates how FB amplifies left and right extremist perspectives

Simple Facebook experiment demonstrates how FB amplifies left and right extremist perspectives

A simple research study demonstrated how FB’s algorithm readily amplify extremist political viewpoints on the left and right. The root cause is that FB optimizes for time spent engaged with FB – and does not optimize for what you may wish to see. The result is FB optimizes to keep you perpetually outraged.