Realistically, I’ve identified – already – over 100 low quality content sites created mostly by real authors. They are called content mills and they generate click-bait worthy stories and headlines that are now getting distributed by news aggregators. And its all mostly junk fluff.

More than 140 brands are advertising on low-quality content farm sites—and the problem is growing fast.

Source: Next-gen content farms are using AI-generated text to spin up junk websites | MIT Technology Review

How did we get here – about 57% of news room job positions were eliminated between 2008 and 2022.

Where did those writers go?

To content mills. They are now paid to crank out emotional click bait as fast as possible – and a lot of it is garbage and fluff – and even wrong/misinformation.

Much of this will soon be crafted by generative AI to keep costs low.

I will eventually have more on this topic.