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Category: Social Media

Could you throw a U.S. Presidential election for just a few dollars per day?

Could you throw a U.S. Presidential election for just a few dollars per day?

Parties in Russia bought ads on U.S. social media regarding candidates for U.S. President in 2016. About $100,000 was spent on Facebook ads, of which 44% was spent prior to the election. Additional actions took place on Twitter and Instagram. “Fake posts” were also created on social media for the purpose of being Liked, Shared and Commented on. It is claimed that about $2 million total was spent by the “American” department of the Internet Research Agency in Russia. The…

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Society now requires us to be liked on social media?

Society now requires us to be liked on social media?

Not only is a “strong social media presence” now a prerequisite for many, if not most, jobs, but companies have begun to look at your number of followers as both a measure of monetary value and a career determiner. And according to TIME.com, employers actually consider people without Facebook suspicious. “If you boycott Instagram, you’re cutting yourself off from a lot of opportunities,” said Emily. “I started posting more selfies, despite being self conscious about it, because honestly—you get so…

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We watched a social media propaganda theme explode in real time – and you won't believe what happened next!

We watched a social media propaganda theme explode in real time – and you won't believe what happened next!

This past week we learned about social media idiots! In a world where facts and logic no longer matter, a train derailment on the first paying passenger run on a brand new, $181 million upgraded rail corridor, completed as part of an $800 million dollar infrastructure upgrade, is: An example of America’s “crumbling infrastructure” An example of America’s lack of investment in infrastructure An example that future budgets (which might cut infrastructure spending) caused this crash, in the present An…

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U.S. firms use social media age-based ad targeting to discriminate against older workers

U.S. firms use social media age-based ad targeting to discriminate against older workers

Major U.S. employers use social media’s ability to display job ads only to those in certain age groups, such as between age 25 to 36, or below age 38 or below age 50. They are using this feature to advertise job openings only to younger workers, thereby removing older workers from their candidate pool. Examples: Verizon targeted showed ads only to those age 25 to 36 years old UPS targeted age 19 to 35 State Farm targeted age 19 to…

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Taking “selfies” may be a sign of a behavioral health disorder say psychologists

Taking “selfies” may be a sign of a behavioral health disorder say psychologists

Term was first coined in 2014 as part of a spoof article claiming selfitis was to be deemed a mental disorder Now researchers from the UK and India have confirmed that ‘selfitis’ does exist There are three categories – borderline, acute and chronic, they say ‘Selfitis’ is a genuine mental disorder Says if you take 3 or more selfies a day, even if not posted on line, you are borderline. People taking 6 or more selfies per day are suffering…

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Climate communications: Polar bears, social media, and how our emotional response may have helped a PR stunt

Climate communications: Polar bears, social media, and how our emotional response may have helped a PR stunt

(This item – featuring a polar bear – emotionally hooked many people – and for some, any discussion is controversial. However, this post is not about polar bears or climate change but about successful propaganda messaging.) Here is the original dying polar bear photo and post from photographer Paul Nicklen. Read carefully. He – and his associate – never say this polar bear is dying due to climate change but he does link climate change to polar bear habitat and…

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No, the “OK” Gesture Is Not a Hate Symbol

No, the “OK” Gesture Is Not a Hate Symbol

Has the simple thumb-and-forefinger “OK” hand gesture become a white supremacist hand sign? Source: No, the “OK” Gesture Is Not a Hate Symbol says the Anti-Defamation League. Another day, another Internet meme – this time claiming that people making a popular “Ok” symbol with their thumb and index finger are actually expressing a symbol for “white power”. This in turn has been used to publicly accuse people who display the “ok” symbol as clandestinely flashing a white power symbol. All thanks…

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Faceback ads reach 4 out of every 3 teens in the U.S.!

Faceback ads reach 4 out of every 3 teens in the U.S.!

Facebook ads also reach 12 out of every 7 young adults in the U.S.! Facebook makes up their advertising reach numbers: According to Facebook, there are 41 million adults between the ages of 18 and 24. However, according to data from the U.S. census, there are just 31 million. Facebook also says there are 60 million between the ages of 25 and 34, while the U.S. census puts its estimate at just 35 million. Source: Facebook Claims It Reaches More…

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Disney’s “secret army” of Moms spread Disney promotional propaganda #marketing #astroturf

Disney’s “secret army” of Moms spread Disney promotional propaganda #marketing #astroturf

Disney has a secret army of mothers who flood the internet with Disney propaganda While this sounds like a big deal and “secret” and what not, it is just “astro turf” public relations. “Grassroots” organizing is when a group of people supposedly come together to promote something (often political or government policy related). The idea is that it is a movement that arose from the people. In reality, nearly all “grassroots” movements today are “astro turf” operations, carefully orchestrated and…

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Sharing negative thoughts on Facebook makes you less likable

Sharing negative thoughts on Facebook makes you less likable

Wow! …what Wood and Forest discovered was that sharing negative thoughts or feelings apparently made users less likable … …. “If you’re talking to somebody in person and you say something, you might get some indication that they don’t like it, that they’re sick of hearing your negativity,” Forest said. “On Facebook, you don’t see most of the reactions.” However, those with high self-esteem get more responses for negative updates than those with low self-esteem, the study found. Source: Your…

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