Political campaigns use fake "Astro turf" social media influencers
In politics, “grass roots” supporters refers to an organically developed group that supports an initiative, a party or a politician. The idea is the group has arisen “from the people”. Counter to that, lobbying organizations create fake “grass roots” support groups, with fake names such as “Citizens for Jobs”. These fake organizations are known as “astro turf” – literally fake grass roots support organizations funded and managed by lobbying groups working to present the false impression that this is a…