Category Archives: Public relations

Facebook is all PR speak now

This entire PR statement from Zuckerberg appears to have been written by the PR team, may be even the same one Oscar Munoz uses at United Airlines because the wording so similar!

Zuckerberg signed off with a message of aspiration: “I want to thank all of you who continue to believe in our mission and work to build this community together. I know it takes longer to fix all these issues than we’d like, but I promise you we’ll work through this and build a better service over the long term.”

Remember Oscar’s comment about dragging a passenger of the plane about how this doesn’t represent who we are, and “that’s my promise”. Uh huh, fluffy PR speak. Clues that FB still doesn’t get it.
Source: Facebook COO Sheryl Sandberg is finally speaking out about Cambridge Analytica — Quartz at Work

Bingo: "If Facebook wants to protect user data, it needs to disclose what it has and let people opt out"

The company says it’s ‘outraged’ over Cambridge Analytica’s actions, but it doesn’t want to stop selling access to your information

In fact, all Zuckerberg said was “sorry”, made “mistakes”, and we take it “seriously”. Not a single action item indicates he has a clue. Indeed, FB is spending $1 million to fight a California initiative that would require European like data transparency from tech companies.
Source: If Facebook wants to protect user data, it needs to disclose what it has and let people opt out

Am guessing we never hear another word about "Russia hacked the election" after today

Cambridge Analytica:

  • The full scale of their pivotal work in Trump’s election win

  • How they avoid Congressional investigations into their foreign clients

  • Setting up proxy organisations to feed untraceable messages onto social media

  • Using a secret email system where messages self-destruct and leave no trace

  • Cambridge Analytica’s involvement in the “Defeat Crooked Hilary” brand of attack ads

Source: Exposed: Undercover secrets of Trump’s data firm – Channel 4 News
Cambridge Analytica is claiming they threw the election for Trump, using potentially stolen personal data on 50 million Americans and social media propaganda.
I am thinking a very large number of Americans may want to consider deleting their Facebook accounts.

Facebook suspended the account of the whistleblower who brought the Cambridge Analytica data snooping to the world's attention

Facebook actually did that – they have disabled the Facebook account of Christopher Wylie who blew the whistle on the personal data collection done by Cambridge Analytica.
I expect to find my own Facebook account suspended for having spent years warning about the dangers of social media for propaganda messaging.
Source: Should I delete Facebook? The Cambridge Analytica files explained