Public Relations Failure: British Airways and the silly high visibility vest
The CEO of British Airways, standing in their operations center, apologizes for their terrible service and lack of contingency/disaster planning: As you may know, it is essential that one wears a high visibility safety vest when standing in a computer operations center! Or maybe not. Seriously, the reason for this odd clothing choice is that his public relations staff said it would help him look like he was “hands on” in the midst of the crisis. You might remember when…